Crisis Management (Before, During, and After a Public Relations Disaster) and the Corporate Client

The phone rings and on the other end is a reporter asking about an incident that just happened involving your company. Would you know how to respond?

A crisis or unexpected event that focuses media attention on your firm can be disruptive to your normal business operations and have a real or perceived negative impact upon your company.

A detailed crisis communications plan will help you evaluate the scope and level of a crisis, while establishing a uniform communications system and procedures and protocols to help your company deal effectively with an unexpected emergency situation.

Read full article here:  IDQ-2017-03


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